This privacy policy (“Policy”) describes how the personally identifiable information (“Personal Information”) you may provide on the www.akselectrical.co.uk website (“Website” or “Service”) and any of its related products and services (collectively, “Services”) is collected, protected and used. It also describes your choices regarding our use of your Personal Information and how you can access and update this information. This policy is a legally binding agreement between you (“User”, “you”, or “your”) and AKS Electrical (Southern) Ltd (“AKS Electrical (Southern) Ltd”, “we”, “us”, or “our”). By accessing and using the Website and Services, you acknowledge that you have read, understood, and agree to be bound by the terms of this agreement. This policy does not apply to the practices of companies we do not own or control or individuals we do not employ or manage.
What Data Do We Collect?
Depending upon your use of our website, we may collect some or all of the following personal and non-personal:
• Name;
• Gender;
• Address;
• Email address;
• Telephone number;
• Business name;
• Job title;
• Profession;
• Payment information;
• IP address;
• Image Uploads;
• Feedback and Reviews;
• Web browser type and version;
• Operating system;
How Do You Use My Personal Data?
Under the GDPR, we must always have a lawful basis for using personal data. This may be because the data is necessary for our performance of a contract with you, because you have consented to our use of your data, or because it is in our legitimate business interests to use it. Your data will be used for one of the following purposes:
• Providing and managing your Account;
• Providing and managing your access to our website;
• Personalising and tailoring your experience on our website;
• Supplying our services to you. Your details are required for us to enter into a contract with you.
• Personalising and tailoring our services for you.
• Communicating with you. This may include responding to emails or calls from you.
• Supplying you with information by email that you have opted-in to (you may unsubscribe or opt-out at any time by contacting us by [Email Address]).
• Analyse your use of our website and gather feedback to enable us to improve our website and your user experience continually.
With your permission and where permitted by law, we may also use your data for marketing purposes, including contacting you by email and/or telephone and/or text message and/or post with information, news, and offers on our products and/or services. You will not be sent any unlawful marketing or spam. We will always work to fully protect your rights and comply with our obligations under the GDPR and the Privacy and Electronic Communications (EC Directive) Regulations 2003. You will always have the opportunity to opt-out.
Do You Share My Personal Data?
We will not share your personal data with any third parties for any purpose, subject to one important exception.
In some limited circumstances, we may be legally required to share specific personal data, including yours, if we are involved in legal proceedings or complying with legal obligations, a court order, or the instructions of a government authority.
We may sometimes contract with the following third parties to supply certain services. These may include payment processing, delivery, and marketing. In some cases, those third parties may require access to some or all of your data.
Suppose any of your data is required by a third party, as described above. In that case, we will ensure that your data is handled safely and securely and by your rights, our obligations, and the third party’s obligations under the law.
Suppose any personal data is transferred outside of the EEA. In that case, we will take suitable steps to ensure that your data is treated as safely and securely as it would be within the UK and under the GDPR.
In some limited circumstances, we may be legally required to share specific personal data, including yours, if we are involved in legal proceedings or complying with legal obligations, a court order, or the instructions of a government authority.
How Long Will You Keep My Personal Data?
We will only keep your data for as long as is necessary in light of the reason(s) for which it was first collected. Personal data may be stored for more extended periods insofar as the personal data will be processed solely for archiving purposes in the public interest, scientific or historical research purposes or statistical purposes by Article 89(1) subject to implementation of the appropriate technical and organisational measures required by this Regulation to safeguard the rights and freedoms of the data subject (‘storage limitation’);
If you want to know how your personal data is stored, you can ask us by contacting us via email: info@akselectrical.co.uk
Data security
We secure the information you provide on computer servers in a controlled, secure environment protected from unauthorised access, use, or disclosure. We maintain reasonable administrative, technical, and physical safeguards to protect against unauthorised access, use, modification, and disclosure of Personal Information in its control and custody. However, no Internet or wireless network data transmission can be guaranteed. Therefore, while we strive to protect your Personal Information, you acknowledge that:
• The Internet has security and privacy limitations that are beyond our control.
• The security, integrity, and privacy of any information and data exchanged between you and the Website and Services cannot be guaranteed.
• Any such information and data may be viewed or tampered with in transit by a third party despite best efforts.
Data breach
If we become aware that the security of the Website and Services has been compromised or user Personal Information has been disclosed to unrelated third parties as a result of external activity, including, but not limited to, security attacks or fraud, we reserve the right to take reasonably appropriate measures, including, but not limited to, investigation and reporting, as well as notification to and cooperation with law enforcement authorities. In the event of a data breach, we will make reasonable efforts to notify affected individuals if we believe there is a moderate risk of harm to the user due to the breach or if notice is otherwise required by law. When we do, we will post a message on the website and send you an email.
Privacy of children
We do not knowingly collect any Personal Information from children under 18. If you are under 18, please do not submit Personal Information through the Website and Services. We encourage parents and legal guardians to monitor their children’s Internet usage and to help enforce this policy by instructing their children never to provide Personal Information through the Website and Services without their permission. If you have reason to believe that a child under 18 has provided Personal Information to us through the Website and Services, please get in touch with us. You must also be at least 16 years of age to consent to processing your Personal Information in your country (in some countries, we may allow your parent or guardian to do so on your behalf).
What Are My Rights?
Under the GDPR, you have the following rights, which we will always work to uphold:
1. The right to be informed about our collection and use of your personal data. This Privacy Policy should tell you everything you need to know, but you can always contact us to find out more.
2. The right to access the personal data we hold about you.
3. The right to have your personal data rectified if any of your personal data held by us is inaccurate or incomplete
4. The right to be forgotten, i.e. the right to ask us to delete or otherwise dispose of any of your data that we have.
5. The right to restrict (i.e. prevent) the processing of your data.
6. The right to object to us using your data for a particular purpose or purposes.
7. The right to data portability. This means that if you have provided personal data to us directly, we use it with your consent or for the performance of a contract and that data is processed using automated means, you can ask us for a copy of that personal data to re-use with another service or business in many cases.
8. Rights relating to automated decision-making and profiling. We do not use your personal data in this way.
Billing and payments
We use third-party payment processors to assist us in processing your payment information securely. Such third-party processors’ use of your personal information is governed by their respective privacy policies, which may or may not contain privacy protections as protective as this policy. We suggest that you review their respective privacy policies.
Withholding information
You may access certain areas of our website without providing personal data. However, to use all features and functions on our website, you may be required to submit or allow particular data collection.
Cookies
The website and services use “cookies” to help personalise your online experience. A cookie is a text file placed on your hard disk by a web page server. Cookies cannot be used to run programs or deliver viruses to your computer. Cookies are uniquely assigned to you and can only be read by a web server in the domain that issued the cookie.
We may use cookies to collect, store, and track information for statistical purposes to operate the website and services. You can accept or decline cookies. Most web browsers automatically accept cookies, but you can modify your browser settings to decline cookies. To learn more about cookies and how to manage them, visit internetcookies.org
Contacting us
If you would like to contact us to understand more about this policy or wish to contact us concerning any matter relating to individual rights and your personal information, you may send an email to info@akselectrical.co.uk
Acceptance of this policy
You acknowledge that you have read this policy and agree to all its terms and conditions. By accessing and using the Website and Services, you agree to be bound by this policy. If you do not agree to abide by the terms of this policy, you are not authorised to access or use the Website and Services.
Changes to this Privacy Policy
We may change this Privacy Notice from time to time. This may be necessary if the law changes or if we change our business in a way that affects personal data protection.
Any changes will be immediately posted on our website, and you will be deemed to have accepted the terms of the Privacy Policy on your first use of our website following the alterations. Please check this page regularly to keep up-to-date.
This document was last updated on 28th December 2023.